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iOS 8 Brings Bing Spotlight to iPhone

Apple has announced the iPhone 6 and 6 Plus at last, and many of the rumors were proven to be accurate. The new smartphones benefit from Near Field Communications (NFC) and larger screens, and that screen space will be used...

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Google Reveals Some GoogleBot Secrets

Google has revealed some secrets about how and why it crawls our websites. The insight was revealed at SMX East, a massive search marketing conference taking place in New York this week. An analyst working with Google Webmaster Trends, Gary...

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Google Update Kills Private Blog Networks

Google has just released another update to its algorithm. This time, private blog networks are in its firing line. Private blog networks are essentially made up of a cluster of sites, all related to each other, and all linking to...

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Penguin 3.0 Rolled Out Globally

Google has unleashed another march of the angry penguins as its new Penguin 3.0 refresh rolls out. The update is thought to affect around 1 percent of queries made in English on Google’s various sites around the world. It may...

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Local Search Report Reveals Not Much Has Changed

Moz has revealed its local ranking factors study for 2014. The big surprise is… well, there are no surprises. Local search has not changed a great deal since 2013, and the same important lessons ring true this year. Local search...

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Google Is Answering More Questions Before You Even Search

Google Now is a sign of things to come. The search giant wants to offer information before you ask for it; to predict your questions before they are posed. This is proven by its search answers: the box under the...

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What Social Media Platforms Should Your Business Use

With a seeming explosion of different social media sites, small business owners and marketers can feel overwhelmed when trying to choose which platforms they should be using. Most small businesses do not have the bandwidth to be active on all...

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Understanding Data in Google Analytics – Part 4 – Results

You rely on your website to do and be many things but at the end of the day, its job is to sell. All the traffic in the world does not pay the bills, only sales do. Measuring this ultimate...

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Understanding Data in Google Analytics – Part 3 – Interactions

Once you have Google Analytics set up to tell you how many people are coming to your site and where they are coming from, it is important to find out what they are doing on your site. You have built...

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Understanding Data in Google Analytics – Part 2 – Sources

Whether or not you are receiving the volume of traffic that you want to your website, it is important for you to know where your site visitors are coming from. When you know this, you can make better decisions about...

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