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Understanding Data in Google Analytics – Part 4 – Results

You rely on your website to do and be many things but at the end of the day, its job is to sell. All the traffic in the world does not pay the bills, only sales do. Measuring this ultimate...

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Understanding Data in Google Analytics – Part 3 – Interactions

Once you have Google Analytics set up to tell you how many people are coming to your site and where they are coming from, it is important to find out what they are doing on your site. You have built...

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Understanding Data in Google Analytics – Part 2 – Sources

Whether or not you are receiving the volume of traffic that you want to your website, it is important for you to know where your site visitors are coming from. When you know this, you can make better decisions about...

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Understanding Data in Google Analytics – Part I – Visitorship

Like any business expense, you need to ensure that the investment you make in your website is worth it. Regular collection and review of your site metrics is the way to do this. Google Analytics offers you the power to...

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